Backlink & authority audit
A full read of your current profile — referring domains, anchor mix, toxic links and topical gaps — benchmarked against the competitors you actually rank against.
Services
Domain Authority & Link Building for US & EU Companies
Editorial link building and digital PR that move the numbers that matter — domain authority, referral traffic and organic revenue — not a vanity link count. Every placement is manually vetted, editorially earned and reported with the live URL, so you always know exactly what you are paying for. Native-language outreach across English, German, French and Italian markets. Transparent monthly reporting, GDPR-aligned delivery, from $1,200 per month.
9+Years in business
80+Specialists on staff
120+Products & projects delivered
71Client NPS
GDPR-aligned · ISO 27001 ready · SOC 2 Type II in progress · CET workday with 9 AM–1 PM ET overlap
Authority is not bought in a week — it accumulates. Search engines read the relevant, reputable sites that reference you over time as a signal that your business is a real, trusted answer in its category. We build that reference profile deliberately: vetted editorial placements, native-language content and strategic anchors pointed at the pages that earn revenue, paired with on-page optimization so the traffic those links send actually converts. The result is durable domain authority that survives algorithm updates, not a spike that evaporates at the next one. It pairs naturally with our technical SEO & growth and web development work.
What you get
Donor site vetting
Every target is checked before outreach: real organic traffic, topical relevance, editorial standards and a clean spam profile. You approve the list before anything goes live.
Native-language content
Articles and assets written by native speakers in English, German, French and Italian — genuinely useful pieces editors want to publish, not spun filler.
Strategic anchor & page distribution
Anchors and target pages planned as a portfolio — natural anchor ratios, revenue pages prioritized, no exact-match spam that trips a penalty.
Digital PR for high-authority targets
Data stories, expert commentary and outreach that earn placements on the high-authority, high-traffic publications a plain guest post can never reach.
CFO-ready monthly reporting
Live URL, anchor, target page and donor metrics for every placement, with 30/90/180-day verification that links stay live and authority compounds.
Link types we build
Not every link does the same job. A healthy authority profile is a portfolio of placement types, weighted toward the ones that earn genuine editorial trust. Here is what we build and when each is the right tool — you approve the mix before any outreach starts.
Editorial citations
A journalist or editor independently references your content, data or product inside their own article. These are the highest-value links because they reflect real third-party validation, and they survive algorithm updates indefinitely. Best for brands with genuinely citable assets — original data, tools or expert commentary.
Digital PR & data stories
Original research, surveys and newsworthy data packaged for the press, then pitched to high-authority publications. One strong data story can earn dozens of links from a single campaign and reach outlets a plain guest post never could. Best for building authority fast around a launch, funding round or category narrative.
Guest contributions
Byline articles placed on relevant publications with real traffic and genuine editorial review. Legitimate when the publisher does not sell links commercially and vets what it accepts. Best for steady, controllable authority and for placing your anchors on the exact target pages that earn revenue.
Niche edits & link insertions
Adding a contextually relevant link to an existing, already-indexed article where it genuinely improves the piece. Faster to index than a brand-new post because the page already has authority and history. Best for reinforcing priority pages where a natural, editorially justified mention already fits.
Unlinked mention reclamation
Finding places that already name your brand, product or founders without linking, and turning those mentions into live links. The lowest-risk, highest-relevance links available, because the publisher has already chosen to write about you. Best for established brands with existing press coverage and brand searches.
Resource & roundup placements
Inclusion in curated resource pages, tool directories and best-of roundups your audience actually reads. When the list is genuinely editorial rather than pay-to-play, these links carry lasting topical relevance and steady referral traffic. Best for products and tools with a clear category and a real use case to demonstrate.
What we don’t do
The fastest way to damage a domain is a cheap link. We refuse the tactics that put you at risk — on principle, not as an upsell.
No sitewide or footer links
Links that appear on every page of a donor site read as paid and unnatural. We place editorially, in-content, once.
No PBNs or spam tactics
No private blog networks, link farms, comment spam or automated schemes. Every link sits on a real site with a real audience.
No expired domains
We do not resurrect expired domains to pass borrowed authority. It is a short-lived trick that Google routinely neutralizes.
No hidden links
Nothing cloaked, white-on-white or buried in a widget. If a human editor and a reader cannot both see it, we will not place it.
No guaranteed rankings
Anyone guaranteeing position #1 is guaranteeing risk. We commit to vetted placements and transparent reporting, not to Google’s algorithm.
No inappropriate verticals
No gambling, adult, or other off-brand donor sites slipped in to hit a quota. Relevance and reputation come first, every time.
How it works
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01
Audit
Week 1. Backlink and authority audit, competitor gap analysis, toxic-link flags and a target profile: which pages, which anchors, which donor tiers.
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02
Content
Weeks 2–3. Native-language articles and digital-PR assets built around the target pages — genuinely useful pieces editors are glad to publish.
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03
Outreach & placement
Ongoing. Manual outreach to vetted, approved donors and PR targets; each placement goes live with its URL logged in your reporting sheet.
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04
Measure & compound
Monthly. Reporting on authority, referral traffic and rankings with 30/90/180-day verification, then we double down on what is moving.
Engagement models
Monthly programme
A rolling retainer with a three-month minimum — the natural fit for link building, because authority compounds month over month. Cancel with notice after the minimum; placements stay live.
Campaign sprint
A focused 6–10 week push behind a launch, a funding announcement or a priority landing page, when you need concentrated authority and coverage on a deadline.
Bundled with Technical SEO
Combined with our technical SEO & growth retainer so on-page, rendering and off-page authority move together — one team, one roadmap, one report.
Pricing
Three transparent tiers, all-in and quoted in USD. Every tier includes the audit, donor vetting, native-language content, placement and monthly reporting — the tiers differ in placement volume and digital-PR intensity. You approve the target list before anything goes live.
Foundation
from $1,200/mo
4 placements · baseline profile
For sites establishing a baseline backlink profile. Four vetted editorial placements a month, audit, native-language content and monthly reporting.
Growth
from $2,900/mo
10 placements · SaaS & e-commerce
For SaaS and e-commerce teams compounding authority. Ten placements a month across priority landing pages, plus digital PR for higher-authority targets.
Authority
from $5,900/mo
20+ placements · established brands
For established brands running aggressive programmes. Twenty or more placements a month, intensive digital PR and multi-market authority building.
Industries
Industries we serve with authority link building
SaaS & Technology
Software companies build authority through content that developers, CTOs and procurement teams actively reference. We place SaaS clients in developer documentation roundups, integration marketplace listings, technology publication editorial features and industry analyst citations — link types that compound into institutional credibility rather than individual placement value.
DR-building for SaaS concentrates on topical authority clusters: API documentation, integration tutorials and benchmark studies that attract links organically from practitioners who cite useful data, and editorial outreach to technology publications whose editorial standards ensure the placement survives any future algorithm update.
FinTech & Finance
Financial services operate under intense editorial scrutiny — journalists and editors at finance publications verify claims and check company credentials before linking. We build link-worthy assets for FinTech clients: regulatory update explainers, proprietary data studies on payment trends or lending rates, and expert comment placements in the financial press that position founders and CFOs as cited sources.
Institutional backlinks from regulated finance publications carry disproportionate weight in finance SERPs because they are genuinely hard to earn. Our finance media relationships and editorial workflow mean placements appear in publications like Financial Times partner content, industry association newsletters and banking technology verticals, where editorial standards prevent link scheme participation.
E-commerce & Retail
Product authority links for e-commerce come from comparison guides, gift roundups, trend reports and retailer data partnerships — content types where the editorial team actively researches which products to feature. We manage the outreach pipeline to shopping editors, consumer journalists and lifestyle publications whose product mentions carry commerce follow links as a standard editorial convention.
Retailer data partnerships generate evergreen link assets: seasonal shopping trend reports, average price movement studies and category-level demand forecasts that journalists cite year-on-year. A single well-placed data study in a major retail trade publication can accumulate dozens of secondary citations across the retail ecosystem over its lifetime.
HealthTech & Medical
Medical and health content carries the highest E-E-A-T bar of any YMYL category — Google's Quality Rater guidelines treat health misinformation as a direct harm. We build authority for HealthTech clients through medically accurate content reviewed by licensed practitioners, placed in health publisher networks and peer-reviewed publication adjacent outlets where editorial staff verify clinical accuracy before publishing.
Condition-explanation content, clinical guideline summaries and patient-facing health literacy resources are the link asset types that earn backlinks from hospital systems, medical schools and health advocacy organisations — the highest-authority donors in the health SERP landscape and the ones most resistant to link scheme participation.
Legal & Professional Services
Legal publishers, bar association websites and law school resources are among the most selective link donors in any sector — they cite sources that their readership (lawyers, judges, law students) would find credible. We build placement pipelines into legal trade publications, state bar journals, law review commentary sections and legal technology roundup features for law firm and legaltech clients.
Thought-leadership white papers on regulatory trends, legal technology adoption studies and expert analysis of significant court decisions are the asset types that earn editorial citations from legal publications. A single placement in an American Bar Association publication or Legal 500 editorial section can drive referral traffic and trust signals that compound across the firm's entire keyword footprint.
Travel & Hospitality
Travel editorial is driven by destination guides, experience roundups and seasonal travel recommendations — high-competition content where placements require genuine editorial relationships rather than cold outreach. We manage active relationships with travel editors, destination marketing organisations and tourism board publications that accept editorial contributions from vetted travel technology and hospitality brands.
Tourism board partnerships generate link assets with institutional authority: destination data contributions, hotel industry trend studies and booking-pattern analysis that DMOs cite in their own research publications. Travel media relationships open editorial roundup placements in publications like Condé Nast Traveller, Lonely Planet editorial and national geographic travel editions where a single mention carries authority equivalent to dozens of typical outreach placements.
Frequently asked questions
How long before link building shows results?
Authority compounds; it does not spike. Expect the first vetted placements to go live within three to four weeks, early referral traffic and indexation signals inside the first 30 days, and measurable movement in domain authority and organic positions over 90 to 180 days. We report against 30/90/180-day checkpoints so you can see the curve, not a single snapshot. Anyone promising rankings in two weeks is selling links, not authority.
Do you guarantee first-page rankings?
No, and we will not. Rankings depend on your content, technical health, competitors and Google's algorithm — none of which any vendor fully controls. Guaranteeing rankings almost always means low-quality or manipulative links that put your domain at risk. We guarantee the inputs we do control: vetted editorial placements on relevant, real sites, native-language content, transparent reporting and remediation if a placement is ever removed within the reporting window.
Where do the placements come from?
From direct editorial relationships and manual outreach, not from a marketplace list. Every donor site is vetted before we approach it: organic traffic and topical relevance, real editorial standards, a clean backlink and spam profile, and a genuine audience. We reject expired domains, PBNs, link farms and sites that sell sitewide or footer links. You see the target list and approve it before anything goes live.
Is this compliant with Google's guidelines?
Yes. We build links the way Google's guidelines intend links to be earned — through genuinely useful content placed editorially on relevant sites, where a human editor chose to publish it. We do not use hidden links, automated link schemes, exact-match anchor spam or paid links that pass PageRank against policy. The whole model is designed to survive manual review and algorithm updates rather than to outrun them.
Can you fix a toxic or spammy backlink profile?
Yes. We start with a backlink and authority audit that flags toxic, spammy or unnatural links, then build a remediation plan — disavow files where warranted plus a steady flow of clean editorial links to rebalance the profile. Remediation runs alongside new placements, so the profile improves in both directions: fewer liabilities, more genuine authority.
Who owns the content and the placements?
You do. Every article, asset and placement we create is yours, delivered in a live reporting sheet with the live URL, anchor, target page, donor metrics and go-live date. There is no lock-in that hides your own links from you: if you pause or leave, the placements stay live and the reporting is yours to keep. We offer link building in English, German, French and Italian for US and EU markets.
How long does it take to see DR improvement?
Domain Rating (Ahrefs) and Domain Authority (Moz) are aggregate scores that update on a lag, typically refreshing every 30 to 60 days depending on the tool's crawl cycle. The underlying signal — new referring domains — indexes faster, usually within two to four weeks of a live placement being crawled. Meaningful DR movement requires a sustained volume of high-quality new referring domains over 90 to 180 days, because the scores weight the authority of the linking domains, not just the count. We report on raw referring domain acquisition monthly so you can see the causal signal before the lagging score catches up, and we benchmark your trajectory against your top five competitors to contextualise whether the pace is sufficient to close the authority gap.
What makes a backlink “authoritative” vs just “dofollow”?
A dofollow attribute tells Google to pass PageRank through the link, but PageRank is not the only signal — it is weighted by the linking page's own authority, the topical relevance of the linking site to your site, the anchor text's natural variation, and whether the link appears in a context a human reader would find genuinely useful. A dofollow link from a low-traffic, low-trust site with hundreds of outbound links is worth far less than a nofollow link from a publication your target customers read daily, because the latter builds trust and referral signals even without passing PageRank. An authoritative link comes from a real editorial decision by a credible publisher in your space, appears in contextually relevant content and carries traffic that suggests a real human audience — those three characteristics are what we verify before approaching any placement target.
Do you use guest posts or only editorial links?
We use both, but they are not equal and we are transparent about the distinction in your reporting. Editorial links — where a journalist or editor independently chooses to cite your content, data or product — carry the highest authority and survive algorithm scrutiny indefinitely, because they reflect genuine third-party validation. Guest post placements — where we contribute content to a publisher that accepts third-party contributions with editorial review — are also legitimate when the publisher has real traffic, genuine editorial standards and does not sell links commercially. We vet every guest post target for organic traffic, editorial selectivity and absence from known paid-link networks. We do not use private blog networks, content farms or sites that transparently sell sponsored posts disguised as editorial, because those placements carry penalty risk that will eventually cost you more than the short-term authority gain.
How do you avoid Google's link scheme penalties?
Google's link scheme policies target links that are bought, exchanged or otherwise manipulated to pass PageRank without reflecting genuine editorial choice. We build to editorial standards throughout: every placement requires that a real human editor at the target publication chose to include the link because the content is useful to their audience, not because they were paid to link. Practically, this means we do not pay for links, do not participate in link exchanges, do not use exact-match anchor text at scale, and reject any target site that lists link packages, has an obvious paid-link pattern in its outbound profile, or lacks a real editorial operation. We also monitor the anchor text distribution across your profile to prevent over-optimisation that creates an unnatural footprint, and we document all placements with live URLs and editorial context so you can demonstrate compliance if Google ever sends a manual action notice.
Can you recover from a manual action for unnatural links?
Yes. Manual action recovery follows a structured process: full backlink audit to identify the links Google flagged (we use Ahrefs, Majestic and Search Console's link report cross-referenced), direct removal requests to the site owners of every identifiable toxic link, and a disavow file covering links where removal was refused or the site is unresponsive. The reconsideration request must demonstrate to Google's manual review team that you have made a good-faith effort to remove unnatural links and that the remaining profile is clean — we write the reconsideration request and compile the supporting evidence package. After the action is lifted, we build a sustained stream of clean editorial placements to rebalance the profile away from whatever pattern triggered the action, because a clean but thin profile is more vulnerable to future algorithm sensitivity than one with genuine authority depth.
Start with a one-week authority audit — competitor gap analysis included, credited against your first month.
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